Lenticular concepts have 5 times more chances to stop consumers in their tracks & attract their attention.
Vertical or horizontal lens orientation.
The visual elements are positioned on several frames to create the illusion of a third dimension. With this type of effect, we can see the depths of each element and superimposition of elements.
Vertical lens orientation.
Animation is a sequence of images/frames that can mimic movement like a video depending on the number of frames. A lenticular animation effect can include 12 to 64 images/frames.
Vertical or horizontal lens orientation.
Examples combine 3D and Flip (also called 4D) or 3D and animation.